Does Your Website Suck?

Did you know that success online is a ‘holisitic’ thing?
It’s not about any one thing, like good search engine optimisation, online conversion or copywriting…it’s also about having a great website that works.
I’m not just talking about how ‘pretty’ the thing is.  While aesthetics are really important, there are other factors that can make the difference [...]

What is Online Conversion?

If you’re a business owner or person responsible for increasing activity and turnover coming from your website, and you’re looking for some help from specialists who do this for clients every day, then please read on.
Why? because  I’m writing this article with you in mind.
And no-one else.
From one business owner to another, I know [...]

Sales Copywriting & Paedophiles

I’ve always been a word-nerd. Even before I got into sales copywriting and before the internet.  When I was a kid, while my friends were playing sports I was collecting old magazines, newspapers, ads and books simply because of the way the stuff was written.
It tickled my fancy.
Even now when I take my kids [...]