Google And Your Internet Marketing Strategy

When it comes to internet marketing, here’s one of the best TVads I’ve seen in ages.  It ran at the recent, always-hyped TV ad segments during the 2010 superbowl in the USA.
I love this ad not just because of how Google search has been responsble for the ‘democratisation’ of the internet (so even the little [...]

Online Reputation Management

Bad News Burial Service:
Thank your visiting and reading this.
The fact that you have found this article is probably due to one of the tactics that we use when it comes to Online Reputation Management:  search engine optimistion (SEO).
This article explains a little about why there is a growing demaind for Online Reputation Management services for [...]

Internet Marketing Strategy

If you’re the owner or manager of a an entrepreneurial company with big hairy goals and you want to grow right now, then this message has been written for you.
And no-one else.
My name is Rhys Coffin.  I’ve been involved successfully in internet marketing strategy and lead generation for nearly a decade.
I know,…big deal.
But what you [...]

My Website Looks Great…But Where’s The Traffic?

What the…!
You’ve had you “IT Guy” or your web company build your new website or upgrade your old one but since then, there have been no extra enquiries coming in…
What’s going on?
Well, it could be anything.  But usually it’s to do with not having the right plan or strategy in place at the start.
I’m [...]

Online Success = R + (T X C)

Dear Business Owner or Manager,
You might have seen the following formula floating around this website:  Online Success = R + (T x C).
It’s not meant to be rocket surgery.  It’s easy to understand and makes complete sense once you understand it.  It’s short for: Online Success = Rankings + (Traffic x Conversion)
Let me explain what [...]

SEO For Dummies

Search engine optimisation (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (“organic” or “algorithmic”) search results.
If you’re a business owner or responsible for increasing customer numbers, and you don’t know much about  search engine optimisation (SEO), then you will love this [...]